| Type | Private |
|---|---|
| Industry | Fishing tackle and accessories |
| Founded | 1832 |
| Headquarters | Gjøvik, Norway |
| Key people | Hans Holth Mustad, Owner Lars Lemhag, CEO |
| Products | Fish hooks Fishing lines Terminal tackle Fishing flies |
| Website | www.mustad.no |
O. Mustad & Son A.S. is a Norwegian company that manufactures and sells fishing tackle and accessories since 1877. The Mustad product range includes fish hooks, multifilament and monofilament fishing lines, fishing lures, fishing flies, fly hooks, terminal tackle and fishing clothes. The corporate headquarters are in Gjøvik, Norway.
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Mustad can trace its roots back to 1832 in Vardal. Then the farmer Hans Schikkelstad established the factory "Brusveen Spiger- og Staltradfabrikk" for the production of nails, steel wire and various metal products. Later, Skikkelstad's son-in-law Ole Hovelsen Mustad, took over the company with his son Hans and changed its name to "O. Mustad" and later "O. Mustad & Son".[1]
By refining and industrializing the manual production of fish hooks in 1877, the company managed to become a global market leader in just a few years. In some parts of the world 'Mustad' is in fact the local word for a fish hook.
Still owned by the family, the company is currently being run by the 6th generation Mustad. In later years, Mustad has expanded from their core business of manufacturing hooks and terminal tackle to a varied range of other fishing accessories.
The company has established sales offices in Auburn NY and Miami (USA), Porto Alegre (Brazil), Cape Town (South Africa), Singapore and Wuxi (China), and has production facilities in Norway, China, Singapore, Portugal, Malaysia and the Philippines. Mustad’s products are present in more than 160 countries.
Some of Mustad's main competitors are Gamakatsu, Owner, Maruto, Eagle Claw and VMC.
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